Five-star services, attention to the needs of young and old, gourmet meals... and cleanliness? It sounds strange, but it is so! Within hotels, agritourisms and hospitality facilities, cleaning plays a key role, turning into a real marketing tool.
Too often, however, this issue is put on the back burner in the communication strategies of companies, who prefer to focus on fancy dishes and enchanting sunsets.
What if, instead, your workhorse is really a five-star cleanup? Let’s find out how to turn floor care, and more, into a showcase for your business, winning new customers... with just one swipe!
Clean is beautiful: your marketing strategy starts with hygiene
Making a customer satisfied is the goal of every hospitality facility. But among services, culinary offerings, relaxation and courtesy, one of the aspects that cannot be missed to turn a holiday into a dream experience is cleanliness. According to a study conducted by the hygiene and safety specialist Emprise, more than 90 percent of users avoid accommodations that have reviews where the term dirty is used. Yet offering one’s guests clean rooms, scented blankets, clean floors and sanitized common areas is not only a prerogative not to be underestimated, but a real marketing strategy.
The concept of cleanliness, in fact, encompasses within it a broad range of values and messages that the customer assimilates, consciously or unconsciously, going on to form the final opinion about the accommodation and the holiday itself.
In fact, a clean hospitality facility is not only beautiful to look at, but also conveys different messages to the customer such as:
- Respect for customers, who find an environment where every detail is cared for and at their disposal;
- Reliability, safety and care, both in cleaning and other services offered;
- Quality and innovation. The investing facility is a growing facility that wants to offer value for money for the benefit of the customer;
- Happy and satisfied employees experience a well-kept and healthy space on a daily basis, including for their own well-being;
- Five-star relaxation. Spas, gyms, and clean pools allow the client to relax further, experiencing total immersion and detachment from daily chaos.
By focusing on safe and sanitized environments, you can make cleanliness the brand ambassador of your hospitality facility, reaching out to new customers and offering 5-star service with just one swipe!
Cleanliness is synonymous with sustainability, with the right equipment!
For those who decide to rely on the right tools, a clean environment can convey another important message: sustainability and environmental protection.
Today, helping to bring about a greener world is a key issue for many businesses, and this change is possible by starting with everyday actions, such as routine cleaning.
Sanitizing a space does not necessarily mean using large amounts of water and chemicals and pollutants: by relying on professional cleaning equipment, it is possible to achieve all the quality sought after, without effort, fatigue and in an environmentally friendly way.
Investing in professional cleaning tools allows you to:
- Save 70% water compared to traditional solutions;
- Drastically reduce the amount of detergents used;
- Limit the on-going purchase of new products and, as a result, the generation of plastic waste;
- Speed up each cleaning operation by optimizing the use of human resources;
- Keep surfaces clean and dry at all times, enhancing the user experience.
With the right tools, cleaning protects not only the customer, but the entire planet, allowing your hospitality facility to contribute to a greener world!
How to quickly clean a hospitality facility
If you are considering investing in professional cleaning solutions to take care of your hospitality facility, here are the must-have products to offer your customer quality, hygiene and safety:
- The vacuum cleaner, ideal for removing dust as well as coarse debris, leaving floors clear after just one swipe. For hospitality facilities, an excellent model to rely on is Silent, a compact solution ideal for frequent use even within hotel rooms. The long hose allows it to reach every corner of the room, and the high-efficiency but ultra-quiet motor protects the guest experience, even with frequent use;
- The steam cleaners, ideal for sanitizing upholstery, mattresses, pillows and blankets, makes every bed as clean as when first used. GV EGON VAC is the solution designed by Lavor to simplify, speed up and optimize every operation, without effort or stress. This product will allow your hospitality facility to sanitize in one single swipe, removing dust mites, germs and bacteria. In addition, thanks to the many compatible accessories, such as brushes and scrapers, you can use the steam cleaner in different modes, optimizing its efficiency according to the type of surface you’re going to work on;
- The floor scrubber dryers allows you to clean and dry any surface in just one go. Again, the ideal solution for hospitality facilities is Fit, a compact but very efficient The roller brush allows it to be used on all types of floors, while the lithium battery can be recharged up to 80% in one hour. This product is also ideal for use inside restaurant and café areas, removing food and beverages, as well as sticky substances such as ice cream, again with one wipe.
- The carpet cleaner, ideal for hospitality facilities with wall-to-wall upholstery and carpeting, increases the level of hygiene in each individual room. Among the many Lavor products, the ideal model for hospitality facilities is Jupiter, which can work effectively on carpets, rugs, armchair upholstery and all kinds of textiles, thus eliminating germs and stains. With both injection and suction functions, this carpet cleaner works on every stain, providing cleaning and sanitizing action.
With Lavor’s professional cleaning products, you can clean and sanitize any type of environment, turning attention to detail and cleanliness into your hotel's strong point, offering every guest a 5-star holiday!